To be competitive in the world of web business, you have to keep up with the tools that are succeeding. The explosion of social media in the success of web business cannot be ignored anymore. There are many creative ways to integrate social media into your website.
When you include the social platforms into your marketing plan and business model, you will open the doors to a whole new world of media exposure, and it will bring the much needed attention to your site.
Adding social media will allow people to look at you in a new way. It will build confidence in you as an expert in your field, and invite prospective buyers to gain trust in you, which will mean a possible conversion.
Social media is a way for you to get people to your site and increase the chances of converting that visitor into a sale. By engaging in the social media platforms, you can draw people to your site in a number of ways.
By starting with social media, you engage people in what you represent and let them get to know you. When you do that, you can draw them to your site in a natural way. Engaged people are happy people.
There are a number of social platforms that you can work with and a few, but not limited to, are:
Just use your imagination on which ones you can try. You will want to experiment to find out which social media works with your business, and you will need to be aware that each social media platform has a certain tone that you will need to tap into.
Here are some techniques that you can use to incorporate social media into your sites or blogs:
1. Add Social Buttons
People love to feel connected to others and see what is going on. When you add social buttons onto your blog or your site's home page, you invite others to the social platform of your choice to see what is going on with you socially.
2. Add Social Sharing Widgets
People love to share. When they are on your blog or your home page site, and they love what they see, they will want to share this information with others. When you have these sharing widgets they can do that, and that will help to make you more visible.
3. Embed Videos
There is nothing more inviting than a video to entice people to hang around your site longer. It is especially good when the video was made by you. If it isn't, make sure it is something relevant to your site and your business.
4. Embed Fresh Content
The last thing you need to do is make sure your blog or site gets regular feeds, to keep your content fresh. This looks good for the site crawlers and is good for your rankings.
If you can't or don't have time to write, make sure you gain the help of a site to supply your feeds for you. One such site is Scoop.it. This site will supply feeds to your site you need.
Posted: July 6th, 2012 under Social Interactions, Social Media, Social Media Marketing.
Tags: Integrate Social Media Into Website, Social Media Integration, Social Media Integration Website, Website Social Media Integration, What Is Social Media Integration